Rockstar's Leslie Benzies and Dan Houser have shed a little more light on the timing of Grand Theft Auto 5's release - Benzies telling IGN that annualisation doesn't suit Rockstar, while Houser declared to Famitsu that the company has now mastered the elderly Xbox 360 hardware. Big hugs, everybody.
"When we were working on GTA III we were a much smaller team doing something new and experimental," Benzies began. "We had no idea how the game would be received, just a belief that what we were working on was really special. Since then we have grown in to a much larger team and our games have much higher expectations.
"It's not just our own faith in each project we've had to repay, but our fans' too," he went on. "We could easily have churned out a new version year after year without really progressing as a franchise but if we did that eventually the fans would lose interest.
"We want every one of our games to meet and exceed the players' expectations so they always want more, and as such GTA V feels like our most ambitious project yet."
Are you happy that Rockstar's taken so long (relatively speaking, at least) to follow on from the fourth Grand Theft Auto? Do you think there's a sweet spot between the GTA way and Activision-style yearly milking? Let us know below, right after these thoughts from Houser.
"Rockstar is a content company, not a hardware company," he told Famitsu (via Polygon). "We use the technology we have to create content, and we try not to let ourselves get beholden to the hardware. The fact that hardware's so mature right now is exactly why we're able to go on to the next level.
"GTA 4 was our first attempt at a new platform and HD visuals, so the first part of development was seriously difficult. Now we know what the hardware's capable of, so it's become a lot easier to move things along and a lot more fun, too. GTA: San Andreas came out at the peak of the PlayStation 2's cycle, and we put out a really good game thanks to that.
"All the best games for a console come out at the end of the lifecycle, right? So now's the best timing of all."
A new GTA 5 trailer is imminent. What are you hoping they'll show?