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EA named Worst Company in America

Day-one DLC and high prices prompt consumer backlash

You really, really didn't like Mass Effect 3's ending, did you, USA? Either that or the writing's on the wall for the $60 price point. US watchdog The Consumerist has published the results of its Worst Company in America contest, with over a quarter of a million votes in the ballot box. The winner? Your friendly neighbourhood gaming giant Electronic Arts.

EA beat out the Bank of America, AT&T and (presumably) various weapons and pharmaceutical companies to claim the dubious trophy.

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"Consumerist readers ultimately decided that the type of greed exhibited by EA, which is supposed to be making the world a more fun place, is worse than Bank of America's avarice, which some would argue is the entire point of operating a bank," wrote the site, citing complaints over launch week DLC and high premium prices.

It added: "To those who might sneer at something as 'non-essential' as a video game company winning the Worst Company In America vote: It's that exact kind of attitude that allows people to ignore the complaints as companies like EA to nickel and dime consumers to death."

Speaking to Gamasutra, EA's Corporate Communications senior director John Reseburg brushed off the news. "We're sure that bank presidents, oil, tobacco, and weapons companies are all relieved they weren't on the list this year. We're going to continue making award-winning games and services played by more than 300 million people worldwide."

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