Rare hopes Molyneux will make it famous

Currently "no one knows who we are"

Rare's Steve McFarlane and Louise Ridgeway have told OXM they're looking forward to Peter Molyneux raising the studio's profile in his new role as Creative Director of Microsoft Game Studios Europe, as currently "no one knows who we are."

The man behind Fable has been working with Rare - creators of Perfect Dark, Banjo-Kazooie and the Xbox 360's Avatars - for the last few months, we're told.

Talking to us ahead of their appearance at next week's Develop conference, Ridgeway, Rare's Head of Animation, described Peter as "a legend."

"It's great that he's been promoted into this new creative position and encompassing Lionhead and Rare as well," she said. "He's been up quite a bit over the last few months. He comes up regularly and its great to see someone like Pete here. It gives us a little bit of a face because no-one knows who we are!"

Art Director McFarlane agreed. "Once we were bought up by Microsoft obviously things have changed within the top ranks and stuff," he told us. "And I think over the last few years maybe the awareness of Rare has dropped. And the idea of Pete coming in and being this new face of Rare it's a great thing for us. It's really just to get us out there a bit more."

The two will be talking about the creation of the Xbox 360's Avatars and how they'll evolve at Develop on the 14th July. We'll have more exclusive insights later this week.